Cash Flow, Switched On: Groove Global’s Growth Engine
See how Groove Global used WebCargo Pay powered by Visa to expand credit and scale faster without cash flow pressure.
Case Study
Independent forwarder Groove Global Logistics shares how WebCargo – and WebCargo Pay powered by Visa – helped turn rate access into real scale.
Jeff Schumacher, President & CEO of Groove Global Logistics, is blunt: starting a freight forwarder is tough. The hardest part? Getting air rates you can actually sell – without bleeding margin to consolidators.
Before WebCargo, it was patchwork. Bits and pieces. Co-loading. Giving money away just to keep freight moving.
Then came direct carrier access.
With WebCargo, Groove could search live rates, book instantly, receive airway bill numbers immediately, and go direct to airlines – no middleman required.
WebCargo Pay powered by Visa took it further. Built-in credit with participating airlines meant more carrier options, stronger cash flow control, and room to grow without tying up capital.
The application? “A few clicks…and here’s your credit.”
For Groove, it wasn’t incremental. It was a game changer.